Statistical significance & other A/B test pitfalls
16 November 09
A look at some of the common causes of flawed A/B testing, including significance, percentage misquotation and the A/B death spiral.
16 November 09
A look at some of the common causes of flawed A/B testing, including significance, percentage misquotation and the A/B death spiral.
13 October 09
Questions and answers about the User Experience field, as inspired by Masters students.
8 October 09
I’m working on a site that’s grown from no deal to big deal. Earlier design oversights have created user coping strategies so ingrained that I mustn’t disrupt them with my new design work.
30 September 09
It’s important to accrue tactics to cope with the disruption of travelling. Quick currency conversions, self-conscious squints at unfamiliar coins, departure lounge distractions (ask Alain de Botton). In Scandinavia, I’ve learned to open clearly with “Hello” to announce myself as a foreigner, since the local salutation “Hej” is a homophone with informal English equivalents. Copenhagen, [...]
15 September 09
I’ve written a new article for Johnny Holland magazine, and it’s out now. It’s a short essay on the topic of my upcoming EuroIA talk, looking at how technology can improve our geographical models and help us get around. The timing’s pertinent, given the recent public and professional surge in interest in augmented reality. However, [...]
25 August 09
Since Saturday’s UXCampLondon I’ve been thinking about what I took from the experience. One The devil is in the details. With such a discerning audience, we had to offer something well run and as seamless as possible. We succeeded, thanks to accurate estimation of various factors including no shows, time between sessions, budgets, and the [...]
17 August 09
Busy with final UXCampLondon preparations, so light on time to blog. However, I did manage to find 30 min to be interviewed by Ryan Taylor for his “Please start from the beginning” series: Please start from the beginning… with Cennydd Bowles from Ryan Taylor on Vimeo.
8 July 09
My work is used by millions. When the thought first struck the numbers were lower, but I was stunned. I quickly surmised the only way I could retain objectivity and impartiality was to bury this thought, but it wouldn’t leave me alone. I’m hoping that I can now make sense of it by voicing it. [...]
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